ARBY’S
We Have The Meats

Arby’s was always one of those iconic brands that non-advertising people could tell you the tagline verbatim. I was excited to get to write on Arby’s for the sheer fact that it’s so writing-heavy. There was so much nuance to the voice of Arby’s. Not to mention, Ving Rhames (aka Marcellus Wallace) was a highly-trained actor who was like no one else I’ve ever seen in the booth. Here are a few of the spots I got to do.

 

TV

 

RADIO

 

SOCIAL

Oh don’t worry, these aren’t cutdowns. Just some extra fresh Ving lines we got down (including baby voice).